Love Beauty & Planet
For Love Beauty & Planet, Oliver Agency was asked to give this award-winning, sustainably-sourced, naturally-derived haircare line a fresh look and feel going into the new year. Introducing “Make It Pop”, my team concepted, directed, and executed this latest campaign with video and key visuals, that launched across social in January 2024. Bringing LBP’s values to life in a new brand book by our U-Studio Strategy and Creative teams, we translated this new platform into more color, personality, and movement - to create more brand love.
Producer: Erix Mercedes
Post Producer: Dasha Shapovalova
Production Company: John Sterling Ruth
Love Beauty & Planet + Love Home & Planet
Production for Love Beauty & Planet + Love Home and Planet social channels, displaying an array of existing products
plus new planet friendly innovations like the re-fillable detergent concentrates.
Art Director: Megan Dreisbach & Alex Aroyo
Photographer: Jeremy Sailing
Prop Stylist: Jessica Zindred
